AI Insights · Timothy · July 2022
Top 5 Educational Games on Android in New Zealand: Q2 2022 Performance
Explore the performance of the top 5 educational games on Android in New Zealand during Q2 2022. Detailed insights on downloads, revenue, and active users.
In the second quarter of 2022, the top educational games on the Android platform in New Zealand showed varied performance in terms of downloads, revenue, and active users. Below is a detailed analysis of the top 5 apps based on data from Sensor Tower.
Reading Eggs - Learn to Read by Blake eLearning Pty Ltd experienced steady revenue growth, peaking at approximately $2.5K in the final week of June. Weekly downloads varied, with a high of 599 in late May. Active users saw a peak in mid-April with 4.8K, followed by a gradual decline to 4.1K by the end of June.
Lingokids - Play and Learn from Lingokids - English Learning For Kids showed consistent revenue, hovering around $200-$300 weekly, and a peak of $328 in late March. Downloads fluctuated significantly, with a notable drop from 328 in mid-May to just 42 in late June. Active users similarly declined from 963 in mid-May to 730 by the end of June.
MindPal - Brain Training Games by Elektron Labs Inc. had modest revenue, reaching up to $244 in mid-April. Downloads remained relatively stable, averaging around 200 weekly. Active users decreased from 2K in late March to 1.3K by the end of June.
TinyTap: Kids' Learning Games by TinyTap saw a significant spike in downloads, from single digits to 577 in late May, aligning with a revenue increase to $240 in mid-June. Active users were highest at the end of May with 337, dropping to 40 by the end of June.
HOMER: Fun Learning For Kids from Begin Learning had stable revenue, fluctuating around $50-$75 weekly. Downloads remained low, with a slight increase to 15 in early June. Active users also saw minimal fluctuation, peaking at 48 in mid-April and stabilizing around 20 by the end of June.
For more detailed insights, visit Sensor Tower.